Canadians benefit from a high quality of life. In fact, a recent study of best countries ranked Canada first for quality of life, based on factors such as a good job market and public health system.1 This is excellent news for the average Canadian. Yet, a large number of us still choose to supplement our government-provided benefit programs, which pay only a portion of income lost because of disability or illness and a limited life benefit in the event of death.

Supplemental insurance such as Life, Disability and Income (LDI), available exclusively to Hudson Bay Financial Services members, may provide several additional benefits over and above existing plans. If you don’t have private, employer-sponsored insurance – or think that your coverage isn’t adequate – LDI can provide you with the important benefits you and your family may need.

Here are three reasons to consider supplemental insurance:

  1. Not all employers offer group insurance plans: A group plan may not be available through your employer due to cost or other factors. With LDI, you’ll benefit from group rates and three levels of coverage in one product.
  2. Your employer-sponsored plan might not be suitable for you: Even if a plan is available through your work, it may not provide the right level of protection for your family or may be too costly. Our unique plan starts at less than $20 a month. You can also upgrade your coverage to include up to $1,000 of monthly benefit and $20,000 in life insurance.
  3. You want additional coverage for your family: Everyday financial obligations such as mortgage payments, car payments, utility bills and daycare costs will not stop in the event of disability, illness, layoff or death. With LDI, you and your family can use the monthly benefit to cover any of these expenses, in addition to any government Employment Insurance benefits for which you qualify.

With LDI, you can be confident in your financial future, so you can focus on making every moment count.
Learn more about LDI and get guaranteed coverage in less than three minutes.

Life, Disability and Income (LDI) insurance is underwritten by Canadian Premier Life Insurance Company. For more than 60 years, Canadian Premier has been committed to providing financial security to Canadians in the face of uncertainties and now insures more than 1 million individuals and families from coast to coast.

1 U.S. News. “Canada: #3 in Overall Rankings.” Retrieved June 28, 2019, from