With the holiday season in full effect, there is no better time to give back than now. Especially during this time of year, HBC strives to help build healthy families and strong communities throughout the regions in which we operate. This year, the HBC Foundation is proud to do so through the annual HBC Foundation SickKids Winter Lounge.

For the fourth consecutive year, the HBC Foundation has joined forces with the generous people at the SickKids Foundation to create an enchanting Winter Lounge for children and their families this holiday season. Throughout the month of December, the hospital’s atrium is transformed into a holiday haven, set in a snowy Canadian scene, illuminated with beautifully lit Christmas trees, comfortable couches, and familiar holiday décor – bringing the comforts of home to the hospital.

With the goal to spread cheer, the HBC Foundation also hosted a Heritage Charity Bear donation drive in Corporate Canadian Home Offices, in hopes of providing every child at the hospital in December with the 2016 Heritage Charity Bear, John Rae.

Should you like to join us in giving back this holiday season, please consider purchasing a Heritage Charity Bear of your own in any Hudson’s Bay store or thebay.com. Named after Dr. John Rae, a surgeon, fur trader, and explorer for Hudson’s Bay Company, 100% net proceeds from the sale of each John Rae Bear will support the HBC Foundations Strength in Stripes charitable giving program.